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LAM Riders Complete Economy challenge With a Result of 122.9 mpg

A group of biking enthusiasts from the London Advanced Motorcyclists group recently challenged themselves to achieve the highest fuel economy figure for a motorbike. An economy run, named “What Will I Do Mister?”, has been run every year since 2009. Chairman of the group, Norton Hawes, said: “As riders we
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BBC Documentary Helps Boost Motorbike Sales 11%

It seems a BBC documentary starring David Beckham has helped boost the UK motorcycle sales industry significantly. During the first six months of the year the industry experienced a rise of 11% in sales. The documentary showed Beckham, along with three of his closest friends, navigating the inhospitable Amazon on
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Ariel Atom Does Police Service For Safety Campaign

There are constant efforts, by the government and local authorities in the UK, to make Britain’s roads safer. As vehicles continue to get quicker and more powerful the police are doing everything in their power to tackle rogue drivers in order to reduce the number of accidents, injuries and deaths.
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